Who’s choosing what you read?

I consistently read at least one book every week. In the past three years, I’ve read close to 200 books.

I want to read books that will educate me, expand my world view, or challenge my thinking. So, I’m pretty deliberate about how I choose the books I read.

I ask trusted friends for suggestions, see what books the public figures I respect recommend, and consult online reviews. I may spend up to an hour picking a new book.

And, I’d bet you do something similar, whether you read more or less than I do. Why? Because sitting down with a new book feels like a commitment.

But, when it comes to consuming social media, I don’t do any of that. My feeds are a mishmash of posts from long forgotten casual acquaintances and a black box algorithm designed to increase my advertising consumption.

I treat social media differently because it feels different. It registers with me as the opposite of a commitment; never more than a couple minutes here or there throughout the day.

But, the truth is that most of us spend far more time on social media than we realize. That “couple minutes here or there” add up to over two hours per day for the average American adult. Of course, that’s way more time than all but the most dedicated bibliophile spends reading each day.

Maybe it’s time we started applying the same rigorous curation from our reading list to the other sources of content in our lives.

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